press release
Contact: Laura McCann
WYSWYG, LLC
14 Park Avenue
New York, NY 10016
laura@wyswygllc.com
917 297 8904
WYSWYG, LLC
14 Park Avenue
New York, NY 10016
laura@wyswygllc.com
917 297 8904
WYSWYG designs GelatoGiulianaNJ.com site for a new Gelato Retailer in Montclair New Jersey
What you see is what you get with WYSWYG, llc.
What you see is what you get with WYSWYG, llc.
New York, NY – July 5th 2010 – WYSWYG provides innovative strategic marketing, consulting and creative solutions to startups and Fortune 500 companies. Gelato Giuliana a gelato retail start up located on Church Street in Downtown Montclair New Jersey needed to develop their brand and website to support their first store opening.
“Gelato Giuliana NJ offers premium gelato, an espresso bar and pastries and chocolates”, said Patricia Martin, Creative director of WYSWYG. “Downtown Montclair is like New York City, with a savvy and sophisticated clientele. The management of the company is made up of an experienced real estate and restaurant development team. The gelateria is the first store to open, but additional stores are planned. The challenge of the brand lied in leveraging the Gelato Giuliana brand, the actual makers of the gelato, while developing the Gelato Giuliana NJ brand side by side. The New Jersey location needed to become part of the brand family but have its own unique identity.”
“The site’s design and colors evoke a chic Italian taste level mirrored through the store’s custom interior, use of reflective surfaces and Italian design”, said Laura McCann- Ramsey, WYSWYG’s Client Manager. “From the music playing on the site with an Italian melody, to the use of a fabulous designer wallpaper background, gelateriagiuliannj.com provokes the tastebuds. Fans of the brand will be able to buy gelato online and ship it to their friends and family through an ecommerce-shopping cart. Gelato lovers can check out all the products offered, send a survey about the store’s performance and sign up for social media marketing to win loyalty cards and discounts.”
About WYSWYG,LLC
A boutique graphic and marketing firm that loves design and offers a la carte services to meet any size organization’s branding and marketing needs, WYSWYG believes that what you see, you should get! With an international team of design, branding and strategy experts WYSWYG has a passion for design. Let us help you change the destiny of your products and services. For more information go to www.wyswygllc.com.
WYSWYG,LLC and all WYSWYG product names and logos are trademarks or registered trademarks of Zweave, Inc. or its subsidiaries in the United States and in other countries. Names of products from other vendors mentioned in this document may be trademarks or registered trademarks of their respective owners. Except for the historical information contained herein, matters discussed in this news release may constitute forward-looking statements that involve risks and uncertainties that could cause actual results to differ materially from those projected.
“Gelato Giuliana NJ offers premium gelato, an espresso bar and pastries and chocolates”, said Patricia Martin, Creative director of WYSWYG. “Downtown Montclair is like New York City, with a savvy and sophisticated clientele. The management of the company is made up of an experienced real estate and restaurant development team. The gelateria is the first store to open, but additional stores are planned. The challenge of the brand lied in leveraging the Gelato Giuliana brand, the actual makers of the gelato, while developing the Gelato Giuliana NJ brand side by side. The New Jersey location needed to become part of the brand family but have its own unique identity.”
“The site’s design and colors evoke a chic Italian taste level mirrored through the store’s custom interior, use of reflective surfaces and Italian design”, said Laura McCann- Ramsey, WYSWYG’s Client Manager. “From the music playing on the site with an Italian melody, to the use of a fabulous designer wallpaper background, gelateriagiuliannj.com provokes the tastebuds. Fans of the brand will be able to buy gelato online and ship it to their friends and family through an ecommerce-shopping cart. Gelato lovers can check out all the products offered, send a survey about the store’s performance and sign up for social media marketing to win loyalty cards and discounts.”
About WYSWYG,LLC
A boutique graphic and marketing firm that loves design and offers a la carte services to meet any size organization’s branding and marketing needs, WYSWYG believes that what you see, you should get! With an international team of design, branding and strategy experts WYSWYG has a passion for design. Let us help you change the destiny of your products and services. For more information go to www.wyswygllc.com.
WYSWYG,LLC and all WYSWYG product names and logos are trademarks or registered trademarks of Zweave, Inc. or its subsidiaries in the United States and in other countries. Names of products from other vendors mentioned in this document may be trademarks or registered trademarks of their respective owners. Except for the historical information contained herein, matters discussed in this news release may constitute forward-looking statements that involve risks and uncertainties that could cause actual results to differ materially from those projected.
