When will this project start:

When will this project be due:

Is this an existing or new Product/Brand:

What goal are you seeking for this Product/Brand:

More effectively market it: Yes/No?

Increase traffic to a website: Yes/No?

Create a bond/ experience with the consumer: Yes/No?

Articulate features and benefits: Yes/No?

There are many goals. Some of the above and others. Please explain or list:

Are you happy with your current Product/Brand look and feel? Yes/No?

If answered no please describe:

If answered yes please describe what you like about it and what is working:

Do you know what you would like your Product/Brand to look like or say or do you require some guidance :

Have you developed your current graphic/ branding projects in house: Yes/No?

If yes, please describe who is responsible:

Have you worked with an outside graphic/ branding firm in the past:Yes/No?

Were you satisfied with the work they did for: Yes/No?

Are you developing the copy for any projects in house: : Yes/No?

Would you describe yourself as someone who knows exactly what they want and can describe it: Yes/No?

Would you describe yourself as someone who knows exactly what they want if they can see but they can't yet describe it: Yes/No?

Do you like have several choices or do you prefer to narrow things down as you move forward?

Do you have particular colors your like/ dislike (Please list):

Why did you pick the current colors for your product/brand? What do they say about your brand

Who is responsible for coordinating, managing and approving this project?

Please list the top 5 websites/products/brands of your competitors and describe what you think of each one:

Please list the top 5 websites/products/brand that you like that have nothing to do with your business and describe what you like about them:

Thank you

WYSWYG,LLC